Built by founders who couldn’t find the agency they wanted.
Roxy spent years at WPP running growth for brands like American Express, Patek Philippe and Air Canada. She learned how the best marketing in the world actually gets done, and saw first hand just how inefficient the incumbent agency model was.
Marc spent two decades coming at it from the other direction, building tech startups and marketing technology, including one of the first generative AI companies in the world. He built creative automation pipelines for P&G, AB InBev and Universal Music, using technology to unblock the creative process and free people up to think.
Over many kitchen-table discussions they kept landing on the same frustration: marketing agencies that couldn’t really do tech, and tech people who didn’t really get marketing. So they built one that does both.
Senior people only
The people you meet are the people who do the work. No account layers, no juniors learning on your budget.
Evidence over opinion
Research, data and structured experiments decide what happens next, not taste, habit or the loudest voice in the room.
Technology with a purpose
AI and automation are woven through how we work, used to go faster and deeper, never to pad out a deck.
Marketing insight that normally costs millions, and technology to crack creative problems most agencies can’t.
Read the thinking behind thisReady when you are.
We’re not going to pitch you. We’re going to figure out whether we can actually help. And if we can’t, we’ll tell you.
Let’s talk→